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Digital Marketing Training in Chennai

About Digital Marketing Training in Chennai

Getin Technologies offers Digital Marketing Training in Chennai. The courses include SEO, Google Ads, social media marketing, and analytics. This training will equip both theoretical knowledge with real-time projects on practical usage. The advantage of this course lies in the trainer who is an industry expert. This course is for students, working professionals, and entrepreneurs. Online classes and offline classes are conducted to accommodate all. Participants also achieve a certification that propels them forward in their digital marketing career path.

What is Digital Marketing ?

Digital marketing is the marketing effort that uses the internet and electronic devices to promote and sell products or services. It includes techniques like search engine optimization (SEO), content marketing, email marketing, and social media advertising. This approach helps businesses connect with a global audience while achieving measurable results.

To Whom the Digital Marketing Training in Chennai is Suited for?

Digital Marketing Training in Chennai is perfect for students who want to begin their career in digital marketing, professionals looking to upgrade their skills, and entrepreneurs looking to enhance their online presence. It is also apt for freelancers who want to offer digital marketing services and businesses looking to enhance their digital strategies. The training equips the participant with practical knowledge to succeed in today’s competitive digital landscape.

Students

For students, this training offers a comprehensive understanding of digital marketing tools and strategies, preparing them for competitive internship and job opportunities.

Business Owners

For business owners, the course teaches you how to use digital marketing tools to improve brand visibility and drive targeted traffic to your website.

Professionals

For professionals, our training improves job performance, managing marketing campaigns, and helps in driving business growth.

Digital Marketing Training Module 1

Digital marketing Training

Digital Marketing Training Module 2

Digital Marketing Course Syllabus

Introduction of Digital Marketing

  • What is Digital Marketing?
  • Benefits of Digital Marketing
  • Traditional Digital Marketing
  • List of Search Engines
  • Types of Digital Marketing

Website Designing with WordPress

  • What is Domain Name
  • Types of Domains
  • Register a Domain Name
  • Domain & Hosting
  • Secure Socket Layer (SSL)
  • Domain Name Server (DNS)
  • WordPress Installation
  • Theme Settings and Customization
  • Categories, Tags and Posts
  • Pages and Sub Pages
  • Adding a menu to the website
  • Plugins and Widgets
  • Using Plugins in Site
  • Adding widgets to the website
  • Yoast SEO Plugin

About Search Engine

  • How does the search engine work?
  • Google Algorithms
  • Major & Minor Algorithm Updates
  • Panda, Penguin, Rank Brain, Medic, BRET, Core Update 2020
  • What is crawling?
  • Processing & Indexing
  • Uses of sitemap

Keyword Research & Competitor Analysis

  • Introduction to Keyword Research
  • Types of Keywords
  • Keyword Research Methodology
  • Google Keyword Planner Tool
  • Competition Analysis
  • Paid Competition Analysis tools
  • Finalizing the Keywords List
  • SEMrush

On-page SEO

  • Introduction to on page
  • Importance of HTTPS
  • URL Optimization
  • Title Tag Optimization
  • Meta Tags Optimization
  • Content Optimization
  • Heading optimization
  • Internal Links
  • Image Optimization
  • Social Signals & Footer

Off page SEO

  • Introduction to Off page (Link Building)
  • Link Building Guidelines
  • Types of Backlinks Link Analysis Tools
  • Directory Submissions
  • Local Business Submission
  • Classified Posting
  • Q & A Backlinks
  • Blogging & Blog Comments
  • Guest Blogging
  • Document Sharing
  • Other Advanced Strategies

Technical On-page SEO

  • Website Speed Optimization
  • Speed Analysis Tools
  • Sitemaps Generation
  • txt File
  • URL Redirecting Techniques
  • Canonical Links
  • Rich Snippets
  • Google Page speed insights
  • Mobile Friendliness Checking

Local SEO

  • What is Local SEO?
  • Importance of Local SEO
  • Submission to Google My Business
  • Optimizing the GMB Profile
  • Local SEO Ranking Signals
  • Local SEO Negative Signals
  • Citations and Local Submissions
  • Google My Business Analytics
  • Fix Duplicate, Terminated, Non-verified business

Google Ads

  • Introduction to Paid Advertising
  • Google Ads Account setup
  • Account Structure
  • PPC Campaign Settings
  • Ad Group setup
  • Keyword Match Types
  • Keyword Research Tools (Google Keyword Planner)
  • Ad Formats & Guidelines
  • Ad Extensions
  • Understanding Ad Auction
  • What is Quality Score
  • Factors to improve Quality Score
  • Actual CPC Calculation
  • Types of CPC’s
  • Bidding strategies
  • What is Conversion?
  • Implementing conversion tracking
  • Calculating ROI
  • What is DSA ?
  • Create a DSA Campaign?
  • Segments and Filters
  • Search Terms and Ad Auctions
  • Customization Tools
  • Generating Reports

Google Ads Express

  • What is Ads Express (Smart Campaign)
  • Benefits of Smart Campaign
  • Creating Campaign for Local Results
  • Bidding & Budgets Setup
  • Ad Creation
  • Reports

Facebook Marketing

  • Types of Facebook Account
  • Personal Account Setup
  • Facebook business page setup
  • Types of Business pages
  • Cover Photo/Video Design
  • Page Settings & Options
  • Types of Posts and Statistics
  • Designing FB Posts using canva
  • User engagement metrics
  • Facebook Insights
  • Facebook Groups

Facebook Advertising

  • What is Facebook Ads
  • Types of Objectives
  • Popular Ads Campaigns
  • Defining Target Audience
  • Types of Targeting
  • Bidding & Budget Settings
  • Types of Ads
  • Designing FB Ads
  • Setup of Facebook Pixel
  • Conversion Tracking Pixel
  • Remarketing Strategy
  • Reports & Analytics

YouTube Marketing

  • Creating Channel in YouTube
  • Customizing the YouTube Channel
  • Types of Video Formats
  • Create video marketing strategy
  • Upload the First Video
  • Video Optimizing Tips
  • Video Settings
  • Cards, End Screens & Sub Titles
  • How to use Playlists
  • YouTube Creator Studio
  • Features of Creator Studio
  • YouTube Analytics
  • Increasing Subscribers
  • Understanding copyrights and spam

Instagram Marketing

  • Creating Instagram Account
  • Types of Instagram Accounts
  • Linking Instagram with Facebook
  • Types of Content (Posts & Stories)
  • Post Designing Tools (canva)
  • Stories & Highlights
  • Importance of Hashtags
  • How to use Hashtags
  • Instagram Analytics
  • Instagram Ads
  • Types of Campaign
  • Creating your Campaign
  • Measuring Results

Email Marketing

  • What is Email Marketing?
  • Importance of Email Marketing
  • Introduction to Mail Chimp
  • MailChimp pricingstructure
  • Account setup and settings
  • Email marketing strategy
  • Creating a Subscriber List
  • Integration of Forms in Site
  • Import subscribers in list
  • Types of Email marketing campaigns
  • Email Marketing Campaign
  • Analyzing Reports of Campaign

AdSense

  • What is Google AdSense
  • How does it work?
  • Top AdSense Earners [Global / India]
  • AdSense Guidelines
  • Finding the Niche
  • Important Factors for AdSense Success
  • Types of AdSense Account
  • Applying for New Account
  • Create you first Ad
  • Ad Formats and Sizes
  • Integrating Ads in Site
  • Blocking Sites & Categories
  • Reports Analysis

Affiliate Marketing

  • What is Affiliate Marketing?
  • How Affiliate marketing works
  • Types of Affiliate Networks
  • Top Affiliate Marketing networks
  • Amazon Affiliate Network
  • Integrating Amazon Products
  • How to promote Affiliate Products

Google Search Console

  • What is Search Console
  • Features of Search Console
  • Site Verification Process
  • Location Targeting
  • Search Performance Tool
  • Link Analysis Tool
  • Manual Actions
  • Sitemaps Tool
  • Fetch as Google Tool
  • Crawl Errors Analysis
  • The Latest updates in Search Console

Google Analytics

  • Introduction to Analytics
  • Implementing Analytics Code
  • Setup of Conversion Tracking Code
  • Types of Reports
  • Audience Reports
  • Acquisition Reports
  • Behavior Reports
  • Conversions Reports
  • Google Tag Manage

Microsoft Clarity Tool

Earn a Digital Marketing Certificate

Enroll in Digital Marketing Training in Chennai at Getin Technologies and earn a Digital Marketing Certificate. Our expert-led training helps you master strategies like SEO, Google Ads, and social media marketing, providing you with the skills to excel in the digital space.

Digital Marketing Tools that we Covered are

Instagram

Facebook

Youtube

Learning Path of Getin Technologies Digital Marketing Training in Chennai

Digital Marketing Online Training

Digital Marketing Online Training equips you with the latest tools and techniques in digital marketing, preparing you for a successful career. Learn from experts in SEO, PPC, and analytics through live online classes.

Key Features:

  • Real-time online classes
  • Extensive hands-on projects and case studies
  • Flexible timing for learners
  • Post-training career assistance

Digital Marketing Classroom Training

The Digital Marketing Classroom Training arms you with industry-relevant skills through sessions led by experts and real-time projects. It is a preparation aimed to get you ready to join the digital marketing industry with real-world experience.

Key Features:

  • All digital marketing modules are covered in depth
  • Real-world project work to build hands-on experience
  • Strong connectivity with peers and experts
  • Certification to boost job prospects

Our Key Features of Digital Marketing Training in Chennai

Expertise in Trainers

With expert trainers having years of experience, get the real-world insights and best practices to help you succeed in digital marketing.

Comprehensive Curriculum

With this course, every aspect of digital marketing is learned-from SEO to social media marketing, Google Ads to email marketing, and content strategy-for comprehensive learning.

Hands on Training

Reinforce theoretical concepts through live projects, case studies, and assignments done during hands-on training to acquire practical knowledge.

Flexible Learning Options

Take the flexibility of either offline or online training schedules that allow you to learn at your own pace and convenience.

Certification

You receive a Digital Marketing Certificate after the course, a recognized certificate showing your skills and expertise to employers or clients.

Post-Training Support

Enjoy ongoing career guidance, job placement assistance, and access to other valuable resources after completing the course.

Who Can get Placements through Digital Marketing Course ?

Career Gap (2010 - 2024)

Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma

Freshers (2023 - 2025)

Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma

Experienced

Share your resume to Our WhatsApp +91 8925831826. Our Placement Team will Validate your Profile and get back to you shortly.

Unlock exclusive savings on our courses with personalized coupon codes – contact us now to elevate your learning experience at a discounted Price! (Only Online Class)

   Contact No: +91 89258 31826

If you want to Customize the Course Syllabus for Digital Marketing course, Call us to    +91 8925831826

If you want to Group Discount for Digital Marketing course, Call us to    +91 8925831826

School Student Offer

offer30% Offer for School Students from Total Course Fees.

1. Bring Valid School ID Card while Admission.

2. 6th – 12th Std can enroll this course.

3. Terms and conditions apply.

College Student Offer

Offer20% Offer for College Students from Total Course Fees.

1. Bring Valid College ID Card while Admission.

2. All Stream (Arts & Engineering) students can use this offer.

3. Terms and conditions apply.

Disabled Student Offer

offer

50% Offer for Disabled Students from Total Course Fees.

1.Bring Govt Approved Disabled Person ID Card while come to admission.

2. Terms and Conditions Apply.

Our Realtime Projects Sectors for Digital Marketing Training in Chennai

Ecommerce

Health Care & Wellness

Travel and Tourism

Real Estate

Education

Foods and Beverages

Fashion and Beauty

Sports and Fitness

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