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Digital Marketing Training in Salem

About Digital Marketing Training in Salem

Getin Technologies Digital Marketing Training in Salem offers hands-on learning in SEO, social media marketing, Google Ads, and content marketing. The training equips students, professionals, and business owners with industry-relevant skills to enhance their careers or grow their businesses. With expert guidance, real-time projects, and certification, you gain the expertise needed to succeed in the digital world.

What is Digital Marketing ?

Digital Marketing is the advertisement of products or services through internet channels such as search engines, social media, email, and websites. These strategies include SEO, content marketing, and paid ads to attract and engage the customers. Through digital marketing, businesses increase the visibility of a brand, push sales, and reach the correct audience.

To Whom the Digital Marketing Training in Salem is Suited for?

Digital Marketing Training in Salem comes in handy to students who look forward to opening a career within the digital market, professionals willing to upgrade and business owners ready to expand an online presence. It is good for freelancers who want to offer digital marketing services and, more so, for people exploring new career routes in the world of digital media. This particular training equips you with relevant skills and certified knowledge to enhance your success as a player within the competitive domain of digital technology.

Students

For students, Our training gives a proper discipline in SEO, social media, and online advertising work, giving a fundamental course in their career-building.

Business Owners

For business owners, our Digital Marketing Training in Salem helps you grow your online presence, attract more customers, and increase sales through effective digital strategies.

Professionals

For professionals, our Digital Marketing Training in Salem enhances job performance, improves marketing campaign management, and drives business growth with industry-relevant skills.

Digital Marketing Training Module 1

Digital marketing Training

Digital Marketing Training Module 2

Digital Marketing Course Syllabus

Introduction of Digital Marketing

  • What is Digital Marketing?
  • Benefits of Digital Marketing
  • Traditional Digital Marketing
  • List of Search Engines
  • Types of Digital Marketing

Website Designing with WordPress

  • What is Domain Name
  • Types of Domains
  • Register a Domain Name
  • Domain & Hosting
  • Secure Socket Layer (SSL)
  • Domain Name Server (DNS)
  • WordPress Installation
  • Theme Settings and Customization
  • Categories, Tags and Posts
  • Pages and Sub Pages
  • Adding a menu to the website
  • Plugins and Widgets
  • Using Plugins in Site
  • Adding widgets to the website
  • Yoast SEO Plugin

About Search Engine

  • How does the search engine work?
  • Google Algorithms
  • Major & Minor Algorithm Updates
  • Panda, Penguin, Rank Brain, Medic, BRET, Core Update 2020
  • What is crawling?
  • Processing & Indexing
  • Uses of sitemap

Keyword Research & Competitor Analysis

  • Introduction to Keyword Research
  • Types of Keywords
  • Keyword Research Methodology
  • Google Keyword Planner Tool
  • Competition Analysis
  • Paid Competition Analysis tools
  • Finalizing the Keywords List
  • SEMrush

On-page SEO

  • Introduction to on page
  • Importance of HTTPS
  • URL Optimization
  • Title Tag Optimization
  • Meta Tags Optimization
  • Content Optimization
  • Heading optimization
  • Internal Links
  • Image Optimization
  • Social Signals & Footer

Off page SEO

  • Introduction to Off page (Link Building)
  • Link Building Guidelines
  • Types of Backlinks Link Analysis Tools
  • Directory Submissions
  • Local Business Submission
  • Classified Posting
  • Q & A Backlinks
  • Blogging & Blog Comments
  • Guest Blogging
  • Document Sharing
  • Other Advanced Strategies

Technical On-page SEO

  • Website Speed Optimization
  • Speed Analysis Tools
  • Sitemaps Generation
  • txt File
  • URL Redirecting Techniques
  • Canonical Links
  • Rich Snippets
  • Google Page speed insights
  • Mobile Friendliness Checking

Local SEO

  • What is Local SEO?
  • Importance of Local SEO
  • Submission to Google My Business
  • Optimizing the GMB Profile
  • Local SEO Ranking Signals
  • Local SEO Negative Signals
  • Citations and Local Submissions
  • Google My Business Analytics
  • Fix Duplicate, Terminated, Non-verified business

Google Ads

  • Introduction to Paid Advertising
  • Google Ads Account setup
  • Account Structure
  • PPC Campaign Settings
  • Ad Group setup
  • Keyword Match Types
  • Keyword Research Tools (Google Keyword Planner)
  • Ad Formats & Guidelines
  • Ad Extensions
  • Understanding Ad Auction
  • What is Quality Score
  • Factors to improve Quality Score
  • Actual CPC Calculation
  • Types of CPC’s
  • Bidding strategies
  • What is Conversion?
  • Implementing conversion tracking
  • Calculating ROI
  • What is DSA ?
  • Create a DSA Campaign?
  • Segments and Filters
  • Search Terms and Ad Auctions
  • Customization Tools
  • Generating Reports

Google Ads Express

  • What is Ads Express (Smart Campaign)
  • Benefits of Smart Campaign
  • Creating Campaign for Local Results
  • Bidding & Budgets Setup
  • Ad Creation
  • Reports

Facebook Marketing

  • Types of Facebook Account
  • Personal Account Setup
  • Facebook business page setup
  • Types of Business pages
  • Cover Photo/Video Design
  • Page Settings & Options
  • Types of Posts and Statistics
  • Designing FB Posts using canva
  • User engagement metrics
  • Facebook Insights
  • Facebook Groups

Facebook Advertising

  • What is Facebook Ads
  • Types of Objectives
  • Popular Ads Campaigns
  • Defining Target Audience
  • Types of Targeting
  • Bidding & Budget Settings
  • Types of Ads
  • Designing FB Ads
  • Setup of Facebook Pixel
  • Conversion Tracking Pixel
  • Remarketing Strategy
  • Reports & Analytics

YouTube Marketing

  • Creating Channel in YouTube
  • Customizing the YouTube Channel
  • Types of Video Formats
  • Create video marketing strategy
  • Upload the First Video
  • Video Optimizing Tips
  • Video Settings
  • Cards, End Screens & Sub Titles
  • How to use Playlists
  • YouTube Creator Studio
  • Features of Creator Studio
  • YouTube Analytics
  • Increasing Subscribers
  • Understanding copyrights and spam

Instagram Marketing

  • Creating Instagram Account
  • Types of Instagram Accounts
  • Linking Instagram with Facebook
  • Types of Content (Posts & Stories)
  • Post Designing Tools (canva)
  • Stories & Highlights
  • Importance of Hashtags
  • How to use Hashtags
  • Instagram Analytics
  • Instagram Ads
  • Types of Campaign
  • Creating your Campaign
  • Measuring Results

Email Marketing

  • What is Email Marketing?
  • Importance of Email Marketing
  • Introduction to Mail Chimp
  • MailChimp pricingstructure
  • Account setup and settings
  • Email marketing strategy
  • Creating a Subscriber List
  • Integration of Forms in Site
  • Import subscribers in list
  • Types of Email marketing campaigns
  • Email Marketing Campaign
  • Analyzing Reports of Campaign

AdSense

  • What is Google AdSense
  • How does it work?
  • Top AdSense Earners [Global / India]
  • AdSense Guidelines
  • Finding the Niche
  • Important Factors for AdSense Success
  • Types of AdSense Account
  • Applying for New Account
  • Create you first Ad
  • Ad Formats and Sizes
  • Integrating Ads in Site
  • Blocking Sites & Categories
  • Reports Analysis

Affiliate Marketing

  • What is Affiliate Marketing?
  • How Affiliate marketing works
  • Types of Affiliate Networks
  • Top Affiliate Marketing networks
  • Amazon Affiliate Network
  • Integrating Amazon Products
  • How to promote Affiliate Products

Google Search Console

  • What is Search Console
  • Features of Search Console
  • Site Verification Process
  • Location Targeting
  • Search Performance Tool
  • Link Analysis Tool
  • Manual Actions
  • Sitemaps Tool
  • Fetch as Google Tool
  • Crawl Errors Analysis
  • The Latest updates in Search Console

Google Analytics

  • Introduction to Analytics
  • Implementing Analytics Code
  • Setup of Conversion Tracking Code
  • Types of Reports
  • Audience Reports
  • Acquisition Reports
  • Behavior Reports
  • Conversions Reports
  • Google Tag Manage

Microsoft Clarity Tool

Earn a Digital Marketing Certificate

Get a Digital Marketing Certificate through our Digital Marketing Training in Salem at Getin Technologies. It helps give you an edge on the competitive job market with expertise, SEO, social media, Google Ads, and analytics. With hands-on training and real world projects, you can boost your career or grow your business with enhanced professional profiles coupled with industry-recognized certification and availed new career opportunities in digital marketing.

Digital Marketing Tools that we Covered are

Instagram

Facebook

Youtube

Learning Path of Getin Technologies Digital Marketing Training in Salem

Digital Marketing Online Training

Digital Marketing Online Training at Getin Technologies offers flexible learning with expert-led sessions that can be accessed from anywhere. This course provides a comprehensive understanding of SEO, social media marketing, Google Ads, and analytics to help you grow your career.

Key Features are:

  • Live, instructor-led online sessions
  • Access to recorded classes for flexible learning
  • Hands-on projects for practical experience
  • Industry-recognized certification upon completion

Digital Marketing Classroom Training

Getin Technologies allows the students in Digital Marketing Classroom Training to come with hands-on experience in an organized classroom that focuses on most key areas related to SEO, Google Ads, and social media marketing. Experience from industry professionals will be inculcated with practical know-how to prosper in the given field of digital marketing.

Key Features:

  • Instructor-led interaction
  • Real time projects and case studies
  • Personalized attention for effective learning
  • Certification upon completion to boost your career

Our Key Features of Digital Marketing Training in Salem

Expert Trainers

Learn from industry professionals with years of experience who provide hands-on knowledge and real-world insights into digital marketing strategies.

Comprehensive Curriculum

The course covers all essential digital marketing areas like SEO, social media marketing, Google Ads, and content marketing, ensuring a well-rounded skill set.

Hands-on Learning

Engage in practical, real-time projects and case studies that allow you to apply the knowledge gained during training to real-world scenarios.

Flexible Learning Options

Choose between online and offline modes of training to suit your schedule and learning preferences, making it easier to balance with other commitments.

Certification

Earn an industry-recognized Digital Marketing Certificate at the end of the course, which enhances your resume and increases your career prospects in the digital.

Post-Training Support

Get continued support even after the course ends, including job placement assistance, career counseling, and resources for further skill development.

Who Can get Placements through Digital Marketing Course ?

Career Gap (2010 - 2024)

Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma

Freshers (2023 - 2025)

Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma

Experienced

Share your resume to Our WhatsApp +91 8925831826. Our Placement Team will Validate your Profile and get back to you shortly.

Unlock exclusive savings on our courses with personalized coupon codes – contact us now to elevate your learning experience at a discounted Price! (Only Online Class)

   Contact No: +91 89258 31826

If you want to Customize the Course Syllabus for Digital Marketing course, Call us to    +91 8925831826

If you want to Group Discount for Digital Marketing course, Call us to    +91 8925831826

School Student Offer

offer30% Offer for School Students from Total Course Fees.

1. Bring Valid School ID Card while Admission.

2. 6th – 12th Std can enroll this course.

3. Terms and conditions apply.

College Student Offer

Offer20% Offer for College Students from Total Course Fees.

1. Bring Valid College ID Card while Admission.

2. All Stream (Arts & Engineering) students can use this offer.

3. Terms and conditions apply.

Disabled Student Offer

offer

50% Offer for Disabled Students from Total Course Fees.

1.Bring Govt Approved Disabled Person ID Card while come to admission.

2. Terms and Conditions Apply.

Our Realtime Projects Sectors for Digital Marketing Training in Salem

Ecommerce

Health Care & Wellness

Travel and Tourism

Real Estate

Education

Foods and Beverages

Fashion and Beauty

Sports and Fitness

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