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Digital Marketing Training in Kanyakumari

About Digital Marketing Training in Kanyakumari

Getin Technologies Digital Marketing Training in Kanyakumari gives you complete knowledge to scale high in digital marketing. Learn from the right experts about every critical topic which will be relevant, such as SEO, strategies of social media, Google Adwords, analytics, and others. Practical and hands-on exercises are conducted as part of guidance for you in becoming successful through the online mediums. Whether student, professional or an entrepreneur we can provide different types of options of learning. Earn a valuable certification to enhance your career or grow your business.

What is Digital Marketing ?

Digital Marketing is advertising and promoting products or services through digital platforms. This includes content creation, optimization of websites for search engines, paid ads, and management of social media. Businesses can reach their target audience through measurable results at a lower cost of marketing.

To Whom the Digital Marketing Training in Kanyakumari is Suited for?

The Digital Marketing Training in Kanyakumari is perfect for students, professionals, and entrepreneurs looking to enhance their skills in online marketing. It’s also ideal for business owners aiming to expand their digital presence and freelancers who want to offer digital marketing services. The training is designed for anyone interested in mastering digital marketing strategies to grow their career or business.

Students

For Students, gain hands-on experience in SEO, social media marketing, and analytics, preparing them for various digital marketing roles.

Business Owners

For business owners, Digital marketing training enables a business owner to enhance brand visibility, drive targeted traffic, and optimize their marketing efforts as well to maximize ROI.

Professionals

For professionals, can professionally upgrade their expertise in digital strategies like SEO, PPC, and social media to remain competitive in the job market and prospects.

Digital Marketing Training Module 1

Digital marketing Training

Digital Marketing Training Module 2

Digital Marketing Course Syllabus

Introduction of Digital Marketing

  • What is Digital Marketing?
  • Benefits of Digital Marketing
  • Traditional Digital Marketing
  • List of Search Engines
  • Types of Digital Marketing

Website Designing with WordPress

  • What is Domain Name
  • Types of Domains
  • Register a Domain Name
  • Domain & Hosting
  • Secure Socket Layer (SSL)
  • Domain Name Server (DNS)
  • WordPress Installation
  • Theme Settings and Customization
  • Categories, Tags and Posts
  • Pages and Sub Pages
  • Adding a menu to the website
  • Plugins and Widgets
  • Using Plugins in Site
  • Adding widgets to the website
  • Yoast SEO Plugin

About Search Engine

  • How does the search engine work?
  • Google Algorithms
  • Major & Minor Algorithm Updates
  • Panda, Penguin, Rank Brain, Medic, BRET, Core Update 2020
  • What is crawling?
  • Processing & Indexing
  • Uses of sitemap

Keyword Research & Competitor Analysis

  • Introduction to Keyword Research
  • Types of Keywords
  • Keyword Research Methodology
  • Google Keyword Planner Tool
  • Competition Analysis
  • Paid Competition Analysis tools
  • Finalizing the Keywords List
  • SEMrush

On-page SEO

  • Introduction to on page
  • Importance of HTTPS
  • URL Optimization
  • Title Tag Optimization
  • Meta Tags Optimization
  • Content Optimization
  • Heading optimization
  • Internal Links
  • Image Optimization
  • Social Signals & Footer

Off page SEO

  • Introduction to Off page (Link Building)
  • Link Building Guidelines
  • Types of Backlinks Link Analysis Tools
  • Directory Submissions
  • Local Business Submission
  • Classified Posting
  • Q & A Backlinks
  • Blogging & Blog Comments
  • Guest Blogging
  • Document Sharing
  • Other Advanced Strategies

Technical On-page SEO

  • Website Speed Optimization
  • Speed Analysis Tools
  • Sitemaps Generation
  • txt File
  • URL Redirecting Techniques
  • Canonical Links
  • Rich Snippets
  • Google Page speed insights
  • Mobile Friendliness Checking

Local SEO

  • What is Local SEO?
  • Importance of Local SEO
  • Submission to Google My Business
  • Optimizing the GMB Profile
  • Local SEO Ranking Signals
  • Local SEO Negative Signals
  • Citations and Local Submissions
  • Google My Business Analytics
  • Fix Duplicate, Terminated, Non-verified business

Google Ads

  • Introduction to Paid Advertising
  • Google Ads Account setup
  • Account Structure
  • PPC Campaign Settings
  • Ad Group setup
  • Keyword Match Types
  • Keyword Research Tools (Google Keyword Planner)
  • Ad Formats & Guidelines
  • Ad Extensions
  • Understanding Ad Auction
  • What is Quality Score
  • Factors to improve Quality Score
  • Actual CPC Calculation
  • Types of CPC’s
  • Bidding strategies
  • What is Conversion?
  • Implementing conversion tracking
  • Calculating ROI
  • What is DSA ?
  • Create a DSA Campaign?
  • Segments and Filters
  • Search Terms and Ad Auctions
  • Customization Tools
  • Generating Reports

Google Ads Express

  • What is Ads Express (Smart Campaign)
  • Benefits of Smart Campaign
  • Creating Campaign for Local Results
  • Bidding & Budgets Setup
  • Ad Creation
  • Reports

Facebook Marketing

  • Types of Facebook Account
  • Personal Account Setup
  • Facebook business page setup
  • Types of Business pages
  • Cover Photo/Video Design
  • Page Settings & Options
  • Types of Posts and Statistics
  • Designing FB Posts using canva
  • User engagement metrics
  • Facebook Insights
  • Facebook Groups

Facebook Advertising

  • What is Facebook Ads
  • Types of Objectives
  • Popular Ads Campaigns
  • Defining Target Audience
  • Types of Targeting
  • Bidding & Budget Settings
  • Types of Ads
  • Designing FB Ads
  • Setup of Facebook Pixel
  • Conversion Tracking Pixel
  • Remarketing Strategy
  • Reports & Analytics

YouTube Marketing

  • Creating Channel in YouTube
  • Customizing the YouTube Channel
  • Types of Video Formats
  • Create video marketing strategy
  • Upload the First Video
  • Video Optimizing Tips
  • Video Settings
  • Cards, End Screens & Sub Titles
  • How to use Playlists
  • YouTube Creator Studio
  • Features of Creator Studio
  • YouTube Analytics
  • Increasing Subscribers
  • Understanding copyrights and spam

Instagram Marketing

  • Creating Instagram Account
  • Types of Instagram Accounts
  • Linking Instagram with Facebook
  • Types of Content (Posts & Stories)
  • Post Designing Tools (canva)
  • Stories & Highlights
  • Importance of Hashtags
  • How to use Hashtags
  • Instagram Analytics
  • Instagram Ads
  • Types of Campaign
  • Creating your Campaign
  • Measuring Results

Email Marketing

  • What is Email Marketing?
  • Importance of Email Marketing
  • Introduction to Mail Chimp
  • MailChimp pricingstructure
  • Account setup and settings
  • Email marketing strategy
  • Creating a Subscriber List
  • Integration of Forms in Site
  • Import subscribers in list
  • Types of Email marketing campaigns
  • Email Marketing Campaign
  • Analyzing Reports of Campaign

AdSense

  • What is Google AdSense
  • How does it work?
  • Top AdSense Earners [Global / India]
  • AdSense Guidelines
  • Finding the Niche
  • Important Factors for AdSense Success
  • Types of AdSense Account
  • Applying for New Account
  • Create you first Ad
  • Ad Formats and Sizes
  • Integrating Ads in Site
  • Blocking Sites & Categories
  • Reports Analysis

Affiliate Marketing

  • What is Affiliate Marketing?
  • How Affiliate marketing works
  • Types of Affiliate Networks
  • Top Affiliate Marketing networks
  • Amazon Affiliate Network
  • Integrating Amazon Products
  • How to promote Affiliate Products

Google Search Console

  • What is Search Console
  • Features of Search Console
  • Site Verification Process
  • Location Targeting
  • Search Performance Tool
  • Link Analysis Tool
  • Manual Actions
  • Sitemaps Tool
  • Fetch as Google Tool
  • Crawl Errors Analysis
  • The Latest updates in Search Console

Google Analytics

  • Introduction to Analytics
  • Implementing Analytics Code
  • Setup of Conversion Tracking Code
  • Types of Reports
  • Audience Reports
  • Acquisition Reports
  • Behavior Reports
  • Conversions Reports
  • Google Tag Manage

Microsoft Clarity Tool

Earn a Digital Marketing Certificate

At the end of the course, you will be issued a certificate, showing that you are knowledgeable in the digital marketing strategies. The certificate is evidence of your capability to manage real-life marketing campaigns and, thus, enhances your resume and further your career

Digital Marketing Tools that we Covered are

Instagram

Facebook

Youtube

Learning Path of Getin Technologies Digital Marketing Training in Kanyakumari

Digital Marketing Online Training

Digital Marketing Online Training covers everything about digital marketing strategies. Students can learn through the live session and case study from anywhere around the world. The key features of this program include flexible learning from anywhere in the world, real-time projects and case studies, expert instructors with industry experience, and the certification upon completing the course.

Key Features

  • Flexible learning from anywhere
  • Real-time projects and case studies
  • Expert instructors with industry experience
  • Certification upon completion

Digital Marketing Classroom Training

Digital Marketing Classroom Training is a teacher-led training with much direct interaction with the coaches. The course covers all areas of digital marketing, ensuring that students can gain deep knowledge and hands-on experience for implementation in their careers or businesses.

Key Features:

  • Classroom mode with Instructor led training
  • Hands-on projects for real-world experience
  • Personalized feedback and career guidance
  • Access to industry insights and best practices

Our Key Features of Digital Marketing Training in Kanyakumari

Industry Expert Trainers

Learn from industry experts having years of hand-on experience in digital marketing. They are good at practical experience and real world applications.

Holistic Curriculum

The curriculum deals with every facet of digital marketing, ranging from SEO to social media, Google Ads, content marketing, analytics, and the like.

Hands on Training

Experience and learn in live projects with the case study replicating business realities, thereby readying you for the job in the actual real world.

Flexible Learning

You can opt for the mode of training offline or online according to your schedule and preference.

Personalized Support

Get one-to-one mentoring and guidance from instructors to overcome challenges and ensure successful learning throughout the course.

Certification

On completion of the course, you will receive an industry-recognized certificate that validates your skills and opens up greater career opportunities.

Who Can get Placements through Digital Marketing Course ?

Career Gap (2010 - 2024)

Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma

Freshers (2023 - 2025)

Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma

Experienced

Share your resume to Our WhatsApp +91 8925831826. Our Placement Team will Validate your Profile and get back to you shortly.

Unlock exclusive savings on our courses with personalized coupon codes – contact us now to elevate your learning experience at a discounted Price! (Only Online Class)

   Contact No: +91 89258 31826

If you want to Customize the Course Syllabus for Digital Marketing course, Call us to    +91 8925831826

If you want to Group Discount for Digital Marketing course, Call us to    +91 8925831826

School Student Offer

offer30% Offer for School Students from Total Course Fees.

1. Bring Valid School ID Card while Admission.

2. 6th – 12th Std can enroll this course.

3. Terms and conditions apply.

College Student Offer

Offer20% Offer for College Students from Total Course Fees.

1. Bring Valid College ID Card while Admission.

2. All Stream (Arts & Engineering) students can use this offer.

3. Terms and conditions apply.

Disabled Student Offer

offer

50% Offer for Disabled Students from Total Course Fees.

1.Bring Govt Approved Disabled Person ID Card while come to admission.

2. Terms and Conditions Apply.

Our Realtime Projects Sectors for Digital Marketing Training in Kanyakumari

Ecommerce

Health Care & Wellness

Travel and Tourism

Real Estate

Education

Foods and Beverages

Fashion and Beauty

Sports and Fitness

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