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Digital Marketing Training in Kalugumalai

About Digital Marketing Training in Kalugumalai

Getin Technologies in Kalugumalai offers digital marketing coaching to suit various preferences, including online and offline classes. The areas that are covered in the course include SEO, social media marketing, email marketing, and Google Ads. This helps students opt for classes which they can follow comfortably according to their personal schedule, allowing them to attend in person or participate via the virtual sessions, thereby ensuring flexibility and access to quality education in the Digital Marketing area.

What is Digital Marketing ?

Digital marketing is the promotion of products or services through online platforms. It includes social media marketing, SEO, and email campaigns to connect with customers. It is cost-effective, measurable, and reaches a large audience.

To Whom the Digital Marketing Training in Kalugumalai is Suited for?

Digital marketing training in Kalugumalai is great for entrepreneurs seeking to market their business online. It is also wonderful for any student or job seeker looking to build a career in digital marketing. Any marketing professional that looks for upskilling or keeping themselves updated on current trends can also benefit from this training. The course is open to all who are interested in understanding how online strategies boost business growth.

Students

Suitable for students who desire to build a career in digital marketing and acquire practical skills through hands-on experience.

Business Owners

It helps business people market their brands very effectively online and attract more customers using digital strategies.

Professionals

It is perfect for professionals looking to upskill and stay competitive by mastering the latest digital marketing techniques.

Digital Marketing Training Module 1

Digital marketing Training

Digital Marketing Training Module 2

Digital Marketing Course Syllabus

Introduction of Digital Marketing

  • What is Digital Marketing?
  • Benefits of Digital Marketing
  • Traditional Digital Marketing
  • List of Search Engines
  • Types of Digital Marketing

Website Designing with WordPress

  • What is Domain Name
  • Types of Domains
  • Register a Domain Name
  • Domain & Hosting
  • Secure Socket Layer (SSL)
  • Domain Name Server (DNS)
  • WordPress Installation
  • Theme Settings and Customization
  • Categories, Tags and Posts
  • Pages and Sub Pages
  • Adding a menu to the website
  • Plugins and Widgets
  • Using Plugins in Site
  • Adding widgets to the website
  • Yoast SEO Plugin

About Search Engine

  • How does the search engine work?
  • Google Algorithms
  • Major & Minor Algorithm Updates
  • Panda, Penguin, Rank Brain, Medic, BRET, Core Update 2020
  • What is crawling?
  • Processing & Indexing
  • Uses of sitemap

Keyword Research & Competitor Analysis

  • Introduction to Keyword Research
  • Types of Keywords
  • Keyword Research Methodology
  • Google Keyword Planner Tool
  • Competition Analysis
  • Paid Competition Analysis tools
  • Finalizing the Keywords List
  • SEMrush

On-page SEO

  • Introduction to on page
  • Importance of HTTPS
  • URL Optimization
  • Title Tag Optimization
  • Meta Tags Optimization
  • Content Optimization
  • Heading optimization
  • Internal Links
  • Image Optimization
  • Social Signals & Footer

Off page SEO

  • Introduction to Off page (Link Building)
  • Link Building Guidelines
  • Types of Backlinks Link Analysis Tools
  • Directory Submissions
  • Local Business Submission
  • Classified Posting
  • Q & A Backlinks
  • Blogging & Blog Comments
  • Guest Blogging
  • Document Sharing
  • Other Advanced Strategies

Technical On-page SEO

  • Website Speed Optimization
  • Speed Analysis Tools
  • Sitemaps Generation
  • txt File
  • URL Redirecting Techniques
  • Canonical Links
  • Rich Snippets
  • Google Page speed insights
  • Mobile Friendliness Checking

Local SEO

  • What is Local SEO?
  • Importance of Local SEO
  • Submission to Google My Business
  • Optimizing the GMB Profile
  • Local SEO Ranking Signals
  • Local SEO Negative Signals
  • Citations and Local Submissions
  • Google My Business Analytics
  • Fix Duplicate, Terminated, Non-verified business

Google Ads

  • Introduction to Paid Advertising
  • Google Ads Account setup
  • Account Structure
  • PPC Campaign Settings
  • Ad Group setup
  • Keyword Match Types
  • Keyword Research Tools (Google Keyword Planner)
  • Ad Formats & Guidelines
  • Ad Extensions
  • Understanding Ad Auction
  • What is Quality Score
  • Factors to improve Quality Score
  • Actual CPC Calculation
  • Types of CPC’s
  • Bidding strategies
  • What is Conversion?
  • Implementing conversion tracking
  • Calculating ROI
  • What is DSA ?
  • Create a DSA Campaign?
  • Segments and Filters
  • Search Terms and Ad Auctions
  • Customization Tools
  • Generating Reports

Google Ads Express

  • What is Ads Express (Smart Campaign)
  • Benefits of Smart Campaign
  • Creating Campaign for Local Results
  • Bidding & Budgets Setup
  • Ad Creation
  • Reports

Facebook Marketing

  • Types of Facebook Account
  • Personal Account Setup
  • Facebook business page setup
  • Types of Business pages
  • Cover Photo/Video Design
  • Page Settings & Options
  • Types of Posts and Statistics
  • Designing FB Posts using canva
  • User engagement metrics
  • Facebook Insights
  • Facebook Groups

Facebook Advertising

  • What is Facebook Ads
  • Types of Objectives
  • Popular Ads Campaigns
  • Defining Target Audience
  • Types of Targeting
  • Bidding & Budget Settings
  • Types of Ads
  • Designing FB Ads
  • Setup of Facebook Pixel
  • Conversion Tracking Pixel
  • Remarketing Strategy
  • Reports & Analytics

YouTube Marketing

  • Creating Channel in YouTube
  • Customizing the YouTube Channel
  • Types of Video Formats
  • Create video marketing strategy
  • Upload the First Video
  • Video Optimizing Tips
  • Video Settings
  • Cards, End Screens & Sub Titles
  • How to use Playlists
  • YouTube Creator Studio
  • Features of Creator Studio
  • YouTube Analytics
  • Increasing Subscribers
  • Understanding copyrights and spam

Instagram Marketing

  • Creating Instagram Account
  • Types of Instagram Accounts
  • Linking Instagram with Facebook
  • Types of Content (Posts & Stories)
  • Post Designing Tools (canva)
  • Stories & Highlights
  • Importance of Hashtags
  • How to use Hashtags
  • Instagram Analytics
  • Instagram Ads
  • Types of Campaign
  • Creating your Campaign
  • Measuring Results

Email Marketing

  • What is Email Marketing?
  • Importance of Email Marketing
  • Introduction to Mail Chimp
  • MailChimp pricingstructure
  • Account setup and settings
  • Email marketing strategy
  • Creating a Subscriber List
  • Integration of Forms in Site
  • Import subscribers in list
  • Types of Email marketing campaigns
  • Email Marketing Campaign
  • Analyzing Reports of Campaign

AdSense

  • What is Google AdSense
  • How does it work?
  • Top AdSense Earners [Global / India]
  • AdSense Guidelines
  • Finding the Niche
  • Important Factors for AdSense Success
  • Types of AdSense Account
  • Applying for New Account
  • Create you first Ad
  • Ad Formats and Sizes
  • Integrating Ads in Site
  • Blocking Sites & Categories
  • Reports Analysis

Affiliate Marketing

  • What is Affiliate Marketing?
  • How Affiliate marketing works
  • Types of Affiliate Networks
  • Top Affiliate Marketing networks
  • Amazon Affiliate Network
  • Integrating Amazon Products
  • How to promote Affiliate Products

Google Search Console

  • What is Search Console
  • Features of Search Console
  • Site Verification Process
  • Location Targeting
  • Search Performance Tool
  • Link Analysis Tool
  • Manual Actions
  • Sitemaps Tool
  • Fetch as Google Tool
  • Crawl Errors Analysis
  • The Latest updates in Search Console

Google Analytics

  • Introduction to Analytics
  • Implementing Analytics Code
  • Setup of Conversion Tracking Code
  • Types of Reports
  • Audience Reports
  • Acquisition Reports
  • Behavior Reports
  • Conversions Reports
  • Google Tag Manage

Microsoft Clarity Tool

Earn a Digital Marketing Certificate

Upon completing the Digital Marketing Training at Getin Technologies, participants receive an industry-recognized Course Completion Certificate. This certificate serves as proof of expertise in SEO, Google Ads, social media marketing, content strategy, and analytics. It enhances career prospects, boosts credibility, and demonstrates hands-on proficiency in digital marketing strategies.

Digital Marketing Tools that we Covered are

Instagram

Facebook

Youtube

Learning Path of Getin Technologies Digital Marketing Training in Coimbatore

Digital Marketing Online Training

Our Digital Marketing Training is delivered through online courses, allowing for flexibility and convenience for learners. Students can learn at their own pace through webinars, video tutorials, and interactive modules while gaining practical knowledge on SEO, social media, and more from anywhere.

Key Features are:

  • Flexible scheduling for self-paced learning
  • Interactive modules with quizzes and discussions
  • Live webinars for real-time instructor interaction
  • Variety of learning materials
  • Practical assignments for extensive practice

Digital Marketing Classroom Training

Offline sessions of our Digital Marketing Training are also very important, wherein learners participate in workshops, seminars, and classroom interactions. It fosters hands-on learning and gives immediate feedback from instructors. Ideal for those seeking a more practical approach to digital marketing.

Key Features:

  • Fascinating opportunities to network with peers and instructors
  • Instant feedback and clarification in person
  • Immediacy in clarifying doubts with the instructor
  • Hands-on workshop sessions
  • Personalized attention for even smaller classes

Our Key Features of Digital Marketing Training in Kalugumalai

Expert Trainers

Expert trainers with years of industry experience, bringing practical insights and knowledge that help students understand real-world strategies in digital marketing.

Hands-on Learning

Provide students with hands-on experience on projects and live campaigns thereby well preparing them for actionable skills to be used in real-world marketing scenarios.

Guaranteed Placement Assistance

We assist in training with career guidance and job placement support by helping students get in touch with top employers for launching successful careers in digital marketing.

Updated Curriculum

Provide updated curriculums on the latest trends and tools in the field of digital marketing. This helps in ensuring the curve is followed keenly.

Liable training options

Both online and offline learning modes are available so that students can choose the latter which will suit their schedule and preferences.

Certification

Students will obtain a certification recognized worldwide, which they can add to their resume and improve their chances in seeking jobs in digital marketing.

Who Can get Placements through Digital Marketing Course ?

Career Gap (2010 - 2024)

Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma

Freshers (2023 - 2025)

Eligible: BE, ME, BTech, MTech BSC, BCom, BA, BCA, MBA, MSC, MCA, BBA, MCom, Diploma

Experienced

Share your resume to Our WhatsApp +91 8925831826. Our Placement Team will Validate your Profile and get back to you shortly.

Unlock exclusive savings on our courses with personalized coupon codes – contact us now to elevate your learning experience at a discounted Price! (Only Online Class)

   Contact No: +91 89258 31826

If you want to Customize the Course Syllabus for Digital Marketing course, Call us to    +91 8925831826

If you want to Group Discount for Digital Marketing course, Call us to    +91 8925831826

School Student Offer

offer30% Offer for School Students from Total Course Fees.

1. Bring Valid School ID Card while Admission.

2. 6th – 12th Std can enroll this course.

3. Terms and conditions apply.

College Student Offer

Offer20% Offer for College Students from Total Course Fees.

1. Bring Valid College ID Card while Admission.

2. All Stream (Arts & Engineering) students can use this offer.

3. Terms and conditions apply.

Disabled Student Offer

offer

50% Offer for Disabled Students from Total Course Fees.

1.Bring Govt Approved Disabled Person ID Card while come to admission.

2. Terms and Conditions Apply.

Our Realtime Projects Sectors for Digital Marketing Training in Kalugumalai

Ecommerce

Health Care & Wellness

Travel and Tourism

Real Estate

Education

Foods and Beverages

Fashion and Beauty

Sports and Fitness

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